page contents Automotive Thought Leadership: Ralph Paglia: Using Conversational Marketing Events My title page contents

Monday, October 22, 2018

Using Conversational Marketing Events


2 PM ET/11 AM PT

Different stages of the customer journey often require different approaches.   How are you continuing an insight-based, customer-centric conversation throughout the customer journey from prospect to customer to evangelist?  This webinar will explore different event formats working for B2B companies by decision-maker, buying journey stage and customer success evolution.

  • Specific content formats for every stage of the buying journey
  • Samples of successful content that accelerates velocity and conversion
  • Webinar formats for every prospect and customer lifecycle stage

Our Guests:
Matt Heinz, President, Heinz Marketing Inc., @heinzmarketing
Stephanie Stahl, General Manager, Content Marketing Institute, @EditorStahl 

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